Sarthak Sablania
@sarthak.sablania
Data Analyst at Blinkit
Shimla, Himachal Pradesh
Data professional with one year of experience in e-commerce. Experienced in data analysis, dash-boarding, visualization, drawing insights and data storytelling. Also open to transition to a data scientist role to apply machine learning and predictive modeling skills honed through hands-on projects.
Experience
Data Analyst
Blinkit (formerly Grofers)
Worked for the Advertisement and banner business on Blinkit app, with the focus on the keyword Bidding platform, SearchSenze. Led the technical aspects of data flow & team report publishing. Analyzed ad metrics (ROAS, CAC, CTR%) to enhance client campaigns, contributing to a revenue increase from 30L to 1Cr (per month) in a year, and a 4X growth in the client base. Awarded with Grofers Knight June 2021. Developed analytics dashboards for real-time monitoring and automated performance report generation, reducing processing time from 6-10 hours to ~10 seconds. Conducted and analyzed A/B tests on ad banners. Helped develop and maintain data warehouses and data marts.
Education
Indian Institute of Technology, Delhi
Bachelor of Technology
Electrical Engineering