LAVEENA BHAGWANI

@laveenabhagwani

E-commerce professional specializing in Site Merchandising and Performance Marketing

Bhopal, Madhya Pradesh

https://www.linkedin.com/in/laveena-bhagwani-65b475252?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=android_app

Bergamot BeautéNational Institute of Fashion Technology

Laveena Bhagwani is an e-commerce professional with expertise in site merchandising and performance marketing. She has experience managing SEO, ORM, and PPC campaigns, successfully achieving high ROAS and improving customer journey metrics. She is proficient in data analysis using dashboards and pivot tables, and has a strong background in market research and e-commerce operations.

Experience

E-commerce Operations Specialist

Bergamot Beauté

Worked on SEO, ORM, PPC campaigns and UI UX of website. Helped in acquiring organic traffic consistently on website. Successfully helped PPC campaigns achieving a ROAS Of 350%. Helped in achieving good CPC, CTR and CVR by analysing and solving difficulties in customer journey.

Visual Merchandising

Shoppers Stop

Cost Monitoring and performance within budget. Product supervision and managed staff in creating displays. Consisteb researching and generating ideas for attractive displays, floor plans, etc.

Coaching Teacher

5 years teaching experience in subject like accounts, economics and maths. Multitaking and balancing teaching while continuing college studies.

Education

National Institute of Fashion Technology

Master of Fashion Management

Fashion Management

Jan 2022 - Jan 2024•Grade: SGPA - 9.1

Bhopal School of Social Sciences

Bachelor of Business Administration

Business Administration

Jan 2019 - Jan 2022•Grade: Percentage - 75%

Holy Family Convent School, Bhopal

Grade 12

Commerce+ Psychology

Jan 2022•Grade: Percentage - 84%

Licenses & Certifications

Digital Marketing

Simpli learn

• No expiration

Advance Excel

Sinplilearn

• No expiration

Skills

Digital Marketing

Branding

SEO

SEM

Google Ads

GA4

Canva

Ms Office

Online Reputation Management

Marketing and Promotion Analysis

Market Research

Data Analysis

Pivot tables

Visual Merchandising

E-commerce operations